When people ask me how to write a speech, my answer is simple. "Start with the takeaway, " I say. Sometimes, I get puzzled looks. I stand by what I say, though. Whether you are entering a conversation or a presentation, it is best to have an exit strategy. What do you want to get out of it? What do you want your audience to know?
Too often, I fall victim to hearing uninspiring messages because the speaker switches direction or does not define a clear message. Think about this.... the Gettysburg address was delivered in two and a half minutes!
How often do you find your inner voice screaming, "We've been here before," when in a meeting or on a phone call? Our psychological noise is tuning out certain words in an effort to protect us from engaging in an argument. Then, before we know it, we have a communication breakdown on our hands. Does this sound familiar?
The truth is, many companies are penny-wise and
dollar-foolish when it comes to relating to their employees. This is
translating to more meetings regarding policies and procedures and less time
actively working on the task at hand to increase revenue.
Albert Einstein is widely known to have told us that
insanity is “doing the same thing over and over expecting different results.” I
often hear complaints about Millennials, yet, so few people want to move beyond
their complaint into action.
The truth is, we don’t know what we don’t know. We, as older
generations, have grown up with a different set of facts and expectations. We
assume that other people “should” know this… but they don’t.
I can’t even quantify how many times in conducting seminars
that I have looked out at faces and seen an older generational person say a derogatory comment about Millennials.